What Will I Learn?

The Science
The Interaction of Color in Practice
Subtraction of Color in Practice
The Color Context Model
Architectural Coatings – You need to know!
The True Language of Color
Color Classification
Color Perception

The Consultation
Communicating Color
Cultural Influence
Color Impression vs Color Psychology
Color Profiling
Successful Client/Project Control
The Rules of Color Placement
Client Archetypes

The Business
Color in Retail, Commercial, and Healthcare
Marketing Your Color Skills
Setting Your Fees for Maximum Profit
Social Media Marketing
Understanding Forms, Contracts and Business Structures
Referrals/Testimonials